Use of cookies and similar technologies
Use of cookies and similar technologies
SIID uses cookies and similar technologies, such as pixels, to provide, improve, protect, and promote our services. For the purposes of this policy we will refer to all of these technologies as “cookies.” This page includes information on the what, who, and how of these technologies in connection with the SIID website and services.
What are cookies?
A cookie is small data file sent to your browser when you visit a website. A pixel tag ("pixel") is a small piece of code belonging to a third-party that can be embedded on websites and in emails. We use both our own cookies as well as third-party cookies. See the “How does SIID use cookies” section below for further information on third-party cookies we use.
We also use local storage, including HTML5 local storage and browser cache. Local storage allows us to store information locally on your browser or device to improve your experience, such as remembering your settings for whether you prefer to view your folders in a list or as thumbnails.
How does SIID use cookies?
SIID uses different categories of cookies to provide, protect, improve, and promote our website and services. SIID only retains personal data for as long as is needed for the purposes for which it was collected. Information on these categories and their purposes are described below.
Strictly necessary cookies
These are cookies that are essential in order to operate the website and services.
Strictly necessary
Purpose Cookies that are used to operate the website and services, such as to log you in and keep your account secure.
Data elements Categories of data collected for these purposes include authentication data, unique ID, browser information, and language settings.
Expiration These cookies are set to expire after times ranging from 30 days to 4 years.
Third parties Third-party providers used include Google.
Non-essential cookies
These are all other cookies that are not considered strictly necessary but are used for a number of purposes when you interact with our website and services. These purposes include:
Analytics
Purpose Cookies that help us and our partners understand how our websites are engaged with, such as usage statistics or to reconstruct viewed UI elements, in order to improve and customize our services.
Data elements Categories of data collected for these purposes include website usage data, number of visits, browser and/or device information, and unique ID.
Expiration These cookies are set to expire after times ranging from session (~20 minutes) to 2 years.
Third parties Third party providers used include Google, Hubspot, Hotjar, Segment, Mixpanel, and Delighted.
General marketing and advertising
Purpose Cookies that are used by SIID and our partners to better understand the types of individuals who are interested in our products and services and how we can promote those services based on that information.
Data elements Categories of data collected for these purposes include cross website tracking data, browser information, version data, and advertisement conversion data.
Expiration These cookies are set to expire after times ranging from session (~20 minutes) to 2 years.
Third parties Third party providers used include Google, Hubspot, Hotjar, Segment, Mixpanel, and Delighted.
Performance and functionality
Purpose Cookies which help us remember your preferences and settings in order to improve your experience when interacting with our sites and services.
Data elements Categories of data collected for these purposes include website usage data, previous help center or chat history, email address, and unique ID.
Expiration These cookies are set to expire after times ranging from session (~20 minutes) to 3 years.
Third parties Third party providers used include Google, Hubspot, Hotjar, Segment, Mixpanel, and Delighted.
Social media advertising
Purpose Cookies that are used by SIID and our partners to understand the effectiveness of our advertisements on social media services. These cookies also help them understand your advertising preferences so they can more effectively show you our advertisements which are relevant to your interests.
Data elements Categories of data collected for these purposes include social media account details, browser and/or device data, advertisement conversion data, website usage and/or activity data, and unique ID.
Expiration These cookies are set to expire after times ranging from session (~20 minutes) to 2 years.
Third parties Third party providers used include Facebook, Twitter, Instagram, LinkedIn, and Medium.
How can I control the data collected through cookies?
Browser settings: You can set your browser to not accept cookies, but this may limit your ability to use our services. Due to a lack of an agreed upon standard for interpreting Do Not Track (DNT) signals, our systems currently don’t respond to DNT:1 signals from browsers visiting our websites.
Cookie preferences: When you use SIID’s services, you can select which cookies you consent for SIID to use by clicking Cookies & CCPA Preferences in the footer of this page under Support.
California Consumer Privacy Act (CCPA): You can opt out of the selling or sharing of personal information by SIID or update your preferences, as described in the California Consumer Privacy Act, by clicking Cookies & CCPA Preferences in the footer of this page under Support. As described in our Privacy Policy, SIID does not sell personal information.
Self-Regulatory: SIID adheres to the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising ("Principles"). You can opt out of collection of information by third-parties that adhere to the Principles, and that we use to help us promote our services, by visiting www.aboutads.info/choices.
For more information on how to control and access your personal data, please see our privacy policy FAQ. If you’d like to reach out to SIID regarding the use of data collected from cookies, contact our Data Protection Officer at privacy@SIID.com.